“What lies behind us and what lies before us are tiny matters compared to what lies within us.” Ralph Waldo Emerson
In 2011, after almost 10 years of providing its unique instant photo guest books to consumers around the world, Adesso Albums closed its virtual doors.
Since 2002, Adesso Albums’ Instant Photo Guest Books have been a part of over 50,000 events. The Company began its relationship with most of its customers at their wedding, and their Adesso Albums became such a treasured keepsake that they made one part of all of their celebrations – baby showers, parents’ anniversaries, siblings’ graduations, birthday parties, retirements, even memorial services.
Over the past couple of years, we experienced a series of events which were entirely unforeseen and completely out of our control:
- Polaroid exited the instant camera and film market and ultimately filed a second bankruptcy
- Fuji came into the US market with a version of the instant camera and film, but with virtually no marketing
- The bottom fell out of the economy in October 2008
The confluence of all these events resulted in a sharp decline in revenues, deteriorating profits, and ultimately resulted in the decision to discontinue operations.
What lies within us as we turn the final page of the Company’s history today is a great sense of pride in having brought a product to market that captured so many memories for so many people at so many events. Adesso Albums will live on in our customers’ lives for generations to come and that is a legacy that we are very proud to have built.
Thank you for the wonderful memories.